WebVisible, Inc is integrating (teaser) service within Microsoft Office Live. Specifically targeted at SMB customers using Office Live services.
http://www.webvisible.com/smbprods.asp#search
Marketing for any type of business is a very creative process. I have seen some local business really take of when one of the owner (or typically their wife or aspiring son) steps in with some creative email, flyer or promotion.
Even getting word out in local magazine (Top 10 best Indian Restaurant in Denver) requires some creative thinking before trying to execute on it.
Internet and Social Media has opened up a HUGE marketing opportunity.
If people thought email and other direct marketing is way better (and trackable) than broadcast marketing - 'Crowd marketing' (a fancy advanced version of viral marketing) is the next wave to take it even further.
With all these new effective tools, marketing is becoming even more complex to execute wisely. It is heartening, when after spending $180 with a walk-in franchisee guy from ValPak or DenverPost, only to hear from a friend that they got more traffic from Facebook over a sustainable long period of time.
So, I try (with great difficulty) to keep in touch with what my friends in business do and also what some of the prominent vendors offer. If it is free, I usually give it a try.
Here is one you may want to check it out on Saturday night...
http://www.webvisible.com/smbprods.asp#search
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